![](https://www.sonic.com/sites/default/files/product-and-innovation.jpeg)
We create cutting-edge services, products, and dynamic policies to change the internet industry for the better.
![Who has your back? EFF scorecard](https://www.sonic.com/sites/default/files/blog-sonic-tops-eff-privacy.jpeg)
We put our members first, and that’s especially true when it comes to privacy.
![Man using Sonic Fusion Phone Line](https://www.sonic.com/sites/default/files/blog-fusion-2.jpeg)
Today we have made changes to our Fusion service in order to further simplify the product, to improve service delivery, and to lower costs.
![](https://www.sonic.com/sites/default/files/blog-free-static-ip.jpeg)
Our last few new features have been on the voice side, so it’s time for something new on the broadband side of the product.
![Illustration of cloud computing with mobile, landlines, and tablets](https://www.sonic.com/sites/default/files/blog-fusion-features.jpeg)
As our Fusion customer quantity grows, we are working diligently to improve the service.
![Western Electric 302 Telephone](https://www.sonic.com/sites/default/files/blog-western-electric-302.jpeg)
One of the advantages of Sonic’s Fusion Broadband+Phone service is that it’s “POTS”; plain old telephone service.
![Customer excited about Sonic price drop.](https://www.sonic.com/sites/default/files/blog-fusion.jpeg)
We just dropped the price of our Fusion Broadband + Phone service for residential customers!
![the Sezmi OTA+OTT](https://www.sonic.com/sites/default/files/blog-sezmi.jpeg)
Customers are doing more than ever with their fast Sonic Fusion service, with video being a primary application.
![Roku remote control](https://www.sonic.com/sites/default/files/blog-roku.jpeg)
Roku started out with music streaming devices, then moved on to video a couple years ago. Their equipment and software is mature and feature rich, showing the polish of consistent updates.
![Sonic and BroadLink staff re-engineer BL network](https://www.sonic.com/sites/default/files/blog-punt.jpeg)
As mentioned in the status blog (formerly system MOTD), BroadLink Communications had a system failure in a critical component of their network today.
![Colocation](https://www.sonic.com/sites/default/files/blog-CLEC-colo.jpeg)
Sonic is working toward deployment of equipment to serve next generation broadband products.
![Sonic Fiber-optic Internet](https://www.sonic.com/sites/default/files/generic-blog_0.jpeg)
Here are the initial launch products and prices. Note that these are standalone, delivered on a dedicated copper pair, so unlike today’s DSL, you don’t need to have a voice line and associated costs.