Sonic EDGe Debuts Key BD Revisioning Solution with BD Reauthor
DVDLogic Joins Sonic Extended Developer Group
Novato, California (September 11, 2008) — Sonic Solutions® (NASDAQ: SNIC), the leader in digital media software, today announced that DVDLogic, a developer of field-proven productivity tools for professional authoring, has joined the Sonic Extended Developer Group (EDGe) and is debuting a revolutionary solution to revision finished Blu-ray Disc (BD) titles through its BD Reauthor application. BD Reauthor allows completed BD titles to be opened and edited directly in Sonic Scenarist®. This capability not only significantly reduces the time required to create alternate versions of an existing title, but also can instantly turn all previously completed unencrypted BD discs, volumes or disc images into living archives. With the addition of BD Reauthor, Scenarist-based authoring houses can offer their clients an efficient, streamlined process for revising previously completed BD titles, even without access to the original project files, elementary assets, or specialized archives.
DVD Logic BD Reauthor quickly and simply deconstructs any unencrypted BD volume and converts it into a Scenarist project while simultaneously running initial-level stream compatibility checks. The converted content can then be updated and navigation revised as desired within Scenarist to create a new title. BD Reauthor can also extract specific assets from a BD title for inclusion in other Scenarist projects, thereby allowing released BDs to serve as content archives. The ability to work directly with finished volumes that may not have been authored in Scenarist will offer Scenarist-based authoring facilities the flexibility to update and localize releases for new languages or specialized regional requirements.
"BD Reauthor overcomes the significant burden of maintaining accurate and accessible archives that can be reused and refreshed as required to meet clients' title development deadlines. We developed BD Reauthor with the goal of streamlining the access to client assets to make the process of change painless and efficient," said Oleg Omelchenko, President of DVDLogic. "Our partnership with Sonic's EDGe program uniquely enables us because it creates a seamless bond with the industry-leading authoring solution and connects us to a world-class support organization."
"Through Sonic's EDGe program, Sonic is powering the professional authoring community with key innovations to enhance the creation of first-of-kind entertainment on Blu-ray Disc," said Rolf Hartley, senior vice president and general manager of Sonic's Professional Products Group. "DVDLogic is a perfect example of vision and technology combining to optimize and remove the drudge work required to access assets previously utilized on finished BD titles. Now, content owners can quickly and efficiently direct the redeployment of their materials into revised and new BD titles and speed product to market faster than ever using Scenarist BD."
Sonic will be demonstrating all BD tools from Sonic EDGe members at the IBC convention, Hall 7, Stand 7.D11, September 12 to 16, Amsterdam, the Netherlands. For further information on the EDGe program please contact Sonic at edge@sonic.com.
About the EDGe Program
The Sonic EDGe program offers an efficient alternative to the time-consuming process of custom-coding advanced functionality. The program provides developers with everything needed to define, create, qualify, market, and support both plug-ins and standalone applications that enable advanced features for video production and BD/DVD authoring. EDGe puts innovative solutions within reach of the entire production community and offers an additional revenue opportunity to those with the expertise to conceive and develop those solutions. Sonic provides EDGe participants with engineering assistance to help turn ideas into tested code and, once an EDGe product is Sonic-certified, actively promotes it to Sonic's worldwide user community. In addition, Sonic also provides comprehensive end-user technical support.
About Sonic Solutions
Sonic Solutions (NASDAQ: SNIC; http://www.sonic.com) enables the creation, management, and enjoyment of digital media content through its Hollywood to Home™ products, services, and technologies. Sonic's products range from the advanced authoring systems used to produce Hollywood DVD and Blu-ray Disc titles to the award-winning Roxio®-branded photo, video, music, and digital-media management applications and services. Sonic's patented technologies and AuthorScript® media engine are relied upon by leading technology firms to define rich media experiences on a wide array of consumer electronics, mobile devices, set-top players, retail kiosks, and PCs. Always an innovator, Sonic has taken a leading role in helping professional and consumer markets make the successful transition to the new high-definition media formats and, through the Qflix™ platform, Sonic is defining new models for the digital distribution of Hollywood entertainment. Sonic Solutions is headquartered in Marin County, California.
Forward Looking Statements
This press release may contain forward-looking statements that are based upon current expectations, including the distribution and market acceptance of BD Reauthor and Scenarist. Actual results could differ materially from those projected in the forward-looking statements as a result of various risks and uncertainties, including those discussed in the Company's annual and quarterly reports on file with the Securities and Exchange Commission. This press release should be read in conjunction with the Company's most recent annual report on Form 10-K, Form 10-Q and other reports on file with the Securities and Exchange Commission, which contain a more detailed discussion of the Company's business including risks and uncertainties that may affect future results. The Company does not undertake to update any forward-looking statements.
Sonic, the Sonic logo, Sonic Solutions, AuthorScript, Hollywood to Home, Qflix, Scenarist and Roxio are trademarks or registered trademarks of Sonic Solutions in the United States and/or other countries. All other company or product names are trademarks of their respective owners and, in some cases, are used under license.