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Sonic Adds CustomFlix On-Demand
Publishing to DVD Producer
Provides DVD Authoring Professionals with Simple and
Cost-effective Title Distribution
Los Angeles, California (December 10, 2002) – Sonic Solutions® (NASDAQ:
SNIC) and CustomFlix Labs, Inc., announced today at the DV Expo Convention that
Sonic DVD Producer™, Sonic's leading professional solution for DVD
authoring, incorporates access to CustomFlix's easy and cost-effective
title publishing service.
DVD Producer features an extended palette of powerful authoring and design
tools that streamlines the process of creating advanced DVD titles and provides
all-in-one
convenience for producers of professional DVDs. With the addition of the CustomFlix
on-demand publishing service, which is accessed directly from within DVD Producer,
content designers have a complete concept-to-delivery solution to get their
DVDs into the hands of customers quickly.
Once a DVD has been created using DVD Producer, users can send their completed
project to CustomFlix, who handles production and merchandising of the title,
including creation of a personalized e-store with a 60-second streaming trailer,
on-demand duplication, order management and shipping. The content holder retains
total control and ownership of their title, with a minimal "pay-as-you-go" fee
provided to CustomFlix as orders come in. High-quality Mitsui Gold DVD-R media
used by CustomFlix, as well as full-color package printing, ensure a shelf-ready
product with a professional image.
"Professional content designers depend on DVD Producer to run their businesses," said
Rolf Hartley, General Manager, Professional Products Group, at Sonic. "By
adding CustomFlix on-demand publishing to DVD Producer, our users gain an invaluable
resource that maximizes their time and money distributing titles.
"As the leading provider of solutions for consumer and professional DVD
creation, Sonic provides us with a great springboard for bringing the CustomFlix
service
to DVD title producers," said Dana Piccolo-Giles, President of CustomFlix. "On
the heels of including CustomFlix in MyDVD™, we are pleased to see that
Sonic continues to support CustomFlix by incorporating our technology into
the company's professional product lines, which are the industry standard."
Sonic DVD Producer is currently available through a complete network of value
added resellers (http://www.sonic.com/resellers/). Sonic customers also receive
exclusive discounts and other offers from CustomFlix when they use this service.
About CustomFlix Labs, Inc.
CustomFlix helps content owners, broadcasters, and video producers monetize
their assets with its unique on-demand video publishing service. Founded
by the same team that initially developed Media Cleaner™ Pro, the award-winning
industry-standard application for encoding video, CustomFlix management has
a proven track record of successfully delivering solutions for video professionals.
CustomFlix solves the distribution dilemma for today's producers by
making low-risk, high-profit video publishing a reality. For more information
about the company and service, please visit www.CustomFlix.com or call (978)
626-0061.
About Sonic Solutions (NASDAQ: SNIC)
Based in Marin County, California, Sonic (http://www.sonic.com) is the world's
leading manufacturer of solutions for DVD creation. Sonic MyDVD® (http://www.mydvd.com)
is the first DVD authoring application for consumers, and is the leading DVD
solution among DVD recorder and PC manufacturers. Sonic DVDit!® (http://www.dvdit.com)
is the leading DVD authoring application for videographers and corporate video
producers; more than two million copies of MyDVD and DVDit! have been shipped.
With its high-performance MPEG decoding engine and support for Microsoft DirectX®,
Sonic CinePlayer™ provides the highest-quality video and audio playback
of DVDs or Video CDs. Sonic DVD Creator®, Sonic Scenarist®, Sonic ReelDVD® and
Sonic DVD Producer™ are the most widely used systems for professional
DVD publishing, and are installed worldwide at major studios, post production
facilities and in corporate marketing departments. Sonic's AuthorScript® engine
for DVD formatting and burning is licensed by leading software developers including
Adobe, Microsoft and Sony. Sonic is a full voting member of the DVD Forum,
the standards-setting body for the DVD format.
Sonic, the Sonic logo, CinePlayer, Edit-on-DVD and OpenDVD are trademarks
of Sonic Solutions. AuthorScript, AutoDVD, DVD Creator, MyDVD, DVDit!, and
ReelDVD,
Scenarist and Sonic Solutions are registered trademarks of Sonic Solutions.
All other company or product names are trademarks of their respective owners
and, in some cases, are used by Sonic under license. Specifications, pricing
and delivery schedules are subject to change without notice.
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