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Sonic Launches "DVD Fundamentals" Seminar Series

Forum to Focus on Fundamentals and Latest Trends in DVD Production

Marin County, California (May 22, 2001)
- Sonic Solutions announced today the launch of a 46-city seminar series entitled "DVD Fundamentals" to be offered June through September of this year. The seminar is designed to help creative professionals learn about the latest developments in DVD technology, with a special focus on automated DVD production, web-enabled DVD production, and developing DVDs for distribution on multiple formats including DVD-R, DVD-RW, DVD-RAM, DLT, CD-ROM and the soon-to be-introduced DVD+RW drives. To register or to learn more about the seminars, attendees can visit the Sonic website at www.sonic.com.

Designed to assist video post production facility owners and managers, corporate communications groups, video production managers, multimedia publishers, and DVD title authors, the latest seminar series by Sonic will introduce attendees to all of the steps involved in authoring DVD titles and integrating DVD content with the Web. In addition, the sessions will cover how to leverage cDVD™ technology to create DVD titles that play from CD-ROMs on virtually any PC. DVD project workflow will also be discussed, covering configurations from a single computer workstation to distributed workflow models across a workgroup for further efficiency and productivity.

Special attention will be taken to explain how DVD producers can create high-quality DVDs by seamlessly converting video from Avid, Media 100, or other non-linear editing systems into interactive MPEG-2 video and Dolby Digital audio. Other topics covered at the event include approaches to tap the entertainment power of DVD, methods of creating DVD-based products for their clients, ways to find and keep DVD customers, keys to understanding today's market and customer demographics, project planning strategies, and rethinking facility design for DVD production.

"DVD is finding its way into new applications, and is now a key business tool for diverse applications like multimedia publishing, product promotion, event videography, and training," said Matt Palmer, Product Manager for Sonic's Professional DVD Products. "Sonic's seminar provides a foundation for making decisions about what to buy and how to plan DVD production to create compelling titles. Attendees will learn about the latest technology, including eDVD™ for DVD-to-Internet connectivity, cDVD for creating CD discs with DVD content, and AutoDVD™ for easy, one-step DVD production."

Step-by-step demonstrations of the DVD production process will feature solutions such as Sonic Scenarist and DVD Creator, the worldwide systems of choice for professional DVD production, and DVD Fusion, an advanced DVD production system designed to integrate seamlessly with nonlinear video editing systems.

The first of the DVD Fundamentals seminars will be held in New York, Los Angeles, Seattle, and Phoenix with additional seminars scheduled in cities across North America, including Atlanta, Chicago, Miami, Montreal and others, through September 2001. To register or to learn more about the seminars, attendees can visit the Sonic website at www.sonic.com. For additional information, customers may also email the seminar coordinator at dvdseminar@sonic.com.

About Sonic Solutions (NASDAQ: SNIC)

Based in Marin County, California, Sonic (http://www.sonic.com) is the leading manufacturer of solutions for DVD publishing. Sonic DVDit!™ (http://www.dvdit.com) is the first application for DVD authoring targeted at videographers and corporate video producers, and is bundled with major video editing, capture, encoding and media production systems. Sonic MyDVD™ (http://www.mydvd.sonic.com) is the first DVD authoring application for consumers, making it easy to capture "your life on DVD." Sonic DVD Creator®, Sonic Scenarist®, Sonic ReelDVD® and Sonic DVD Fusion® are the most widely-used systems for professional DVD publishing, and are installed worldwide at major studios, post production facilities and in corporate marketing departments. SonicStudio® HD is the leading digital workstation for preparing audio for release on CD and is the first for creating content for the new DVD-Audio format. Sonic is also a full voting member of the DVD Forum, the standards-setting body for the DVD format.

© 2001 Sonic, Sonic Solutions, the Sonic logo, cDVD, AutoDVD, eDVD and DVDit! are trademarks of Sonic Solutions. DVD Creator and DVD Fusion are registered trademarks of Sonic Solutions. All other company or product names are trademarks of their respective owners. Specifications, pricing and delivery schedules are subject to change without notice.