Sonic Solutions Sales Of DVDit! Top
75,000 Unit Mark
Soaring Demand For DVD Publishing Pushes Sonic DVDit! To New
Heights
Marin County, California (May 31, 2000) Sonic
Solutions announced today that sales of DVDit!, the easiest
way to publish on DVD, have topped the 75,000 unit mark. Coming
less than two months after the sale of the 25,000th copy of
DVDit!, the continued increase in sales demonstrates the markets
need for an affordable, simple-to-use solution for publishing
video in the DVD-Video format.
"DVDit! has had a phenomenally successful launch,"
said James Manning, DVDit! Product Marketing Manager at Sonic.
"And with version 2.0 just around the corner with more
features and enhanced functionality, we expect an even greater
number of video enthusiasts and video professionals to begin
publishing on DVD with DVDit!"
Sonic DVDit! gives anyone who works with digital video the
power to create stunning interactive DVD content on their
PC. With the ability to simply drag-and-drop video and audio
into the DVDit! application, design interactive menus and
record the final content to DVD-RAM, DVD-R or CD-R/RW, Sonic
DVDit! is being used by video producers, videographers and
enthusiasts worldwide to publish high-quality DVD versions
of client presentations, merchandising and promotional materials,
advertising comps, interactive training materials, multimedia
presentations and even special events and weddings.
"The DVD-Video format has seen incredible success as
the best-looking and best-sounding consumer format ever, and
our members clients are now starting to ask videographers
to deliver final content on DVD," said Roy Chapman, Chairman
of Wedding & Event Videographers Association International
(WEVA). "Due primarily to the lower cost of DVD players
to consumers and low-cost DVD authoring solutions for videographers,
in the last year alone we have observed an overwhelming increase
in demand for DVD."
About Sonic DVDit!
Sonic DVDit! is the easiest way to publish on DVD. Combining
a simple and straightforward user interface with Sonic's award-winning
DVD formatting technology, DVDit! gives video professionals,
graphic designers, artists and video enthusiasts the power
to create stunning interactive DVD content on their PC.
DVDit! is compatible with AVI and QuickTime video files,
so that virtually any video content from DV to D1
can be incorporated into a DVDit! project. With an intuitive
interface, building DVD titles is as easy as selecting a menu
background and then dragging and dropping an AVI, QuickTime
or MPEG video file. DVDit! automatically builds buttons and
interactivity, multiplexes and formats content and records
to CD-R or DVD-R for playback in consumer set-top DVD players
or DVD-equipped PCs. DVDit! can create interactive titles
in DVD-Video, DVD-ROM, and cDVD formats.
About Sonic Solutions (NASDAQ: SNIC)
Based in Marin County, California, Sonic (http://www.sonic.com)
is the leading manufacturer of solutions for DVD publishing
and interactive, streaming video on the Internet. Sonic DVDit!
(http://www.dvdit.com)
is the first application for DVD authoring targeted at consumers
and corporate video producers, and is bundled with major video
editing, capture, encoding and media production systems. Streaming
DVD is the first interactive technology based on DVD for content
distribution over the Internet. Sonic DVD Creator and DVD
Fusion for Macintosh are the most widely-used systems for
professional DVD publishing, and are installed worldwide at
major studios, post production facilities and in corporate
marketing departments. SonicStudio HD is the leading digital
workstation for preparing audio for release on CD and the
first for creating content for the new DVD-Audio format. Sonic
is also a full voting member of the DVD Forum, the standards-setting
body for the DVD format.
This press release may contain forward looking statements
that are based upon current expectations. Actual results could
differ materially from those projected in the forward looking
statements as a result of various risks and uncertainties
including, among others, the timely introduction and acceptance
of new products, costs associated with new product introductions,
the transition of products to new hardware configurations
and platforms and other factors, including those discussed
in the Company's annual and quarterly reports on file with
the Securities and Exchange Commission. This press release
should be read in conjunction with the Company's most recent
annual report on Form 10-K and quarterly report on Form 10-Q
on file with the Securities and Exchange Commission, which
contain a more detailed discussion of the Company's business
including risks and uncertainties that may affect future results.
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